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21 July 2025

We proudly present our first Sustainability Report 2024/2025

We are proud to present our very first Sustainability Report 2024/2025 - a key milestone on our journey toward a more sustainable, inclusive, and resilient fruit value chain. Looking back, we’re proud of the progress we made over the past year. Some highlights include sourcing 85% of Olympic Fruit’s total volume with a social certificate in 2024 and saving 70.000 kilos of fruit from going to waste through our upcycling company Half-Baked.

We proudly present our first Sustainability Report 2024/2025

Read more about the milestones we’ve achieved and explore our strategy and goals for the years ahead in our full Sustainability Report, via the link below.

Sustainability Report | PDF to Flipbook

New Residue Flow Processing Hub Opened at Robin Food Hub
19 September 2024

New Residue Flow Processing Hub Opened at Robin Food Hub

With a shared passion for sustainable business, Fruitful Ventures (formerly Olympic Food Group) and Sustainable Brewing have joined forces. Last ye...

Olympic Food Group continues under the name Fruitful Ventures 
2 October 2024

Olympic Food Group continues under the name Fruitful Ventures 

Olympic Food Group will now operate under the name Fruitful Ventures. With a new company name, refreshed positioning, and a modern logo, the compan...

We are proud to introduce our renewed Bloom brand
29 April 2025

We are proud to introduce our renewed Bloom brand

Bloom is the exclusive brand of the companies Fresh Pride, Hoofdman & Roodzant and Olympic Fruit. Since its introduction in 2012, Bloom has been kn...